Bajoria Charitable Foundation (BCF) has been a Kolkata based non-profit organisation engaged in charitable and social welfare activities since 2007. From 2016 Bajoria Charitable Foundation is renamed as Kutchina Foundaiton to mark the flagship support from brand Kutchina. Kutchina is a nationally renowned home appliances brand by Bajoria Appliances Pvt Ltd. It is also the Corporate Social Responsibility wing of Bajoria Group’s flagship company Bajoria Appliances Private Limited which is the parent company of India’s famous kitchen appliances brand – Kutchina.
Kutchina Foundation, founded by Namit Bajoria, came into being out of concern for the need to care for the marginalised. That is why KF uses the tagline “Because We Care”. Mr Bajoria, supported by a team of professionals, spearheads the activities of KF.
Though formed in 2007, the philanthropic activities of Founder-Director, Namit Bajoria, goes back to early 2000. Among earlier projects supported were Anandaghar, Atmaja and Apanjan that focused on AIDS-afflicted poor children and women.
While care and concern for the disadvantaged is at the very core of KF, understanding gained from years of experience in philanthropy confirms the fact that sentiments and inspiration alone is not enough. Accountability and impact analysis ensure meaningful contributions. KF welfare projects are based on means that are:
- Technically Feasible
- Financially Viable
- Ecologically Sustainable
- Culturally Acceptable